“A thoughtfully-designed public space both embodies and instills good civic values,” according to panelist Victoria Milne. However, we don’t think frequently enough about public spaces in terms of product design. Product, or industrial, design describes the scale of street furnishings and transit systems where elements of touch, clarity of use, comfort, durability and familiarity are important parts of creating a successful experience. Here poor design is experienced as frustration, danger, or disuse, and good design is when people enjoy facilities and find them easy to use. This panel is a rare opportunity to unpack the thinking that goes into making public space objects successful.